Mr. Sunday Studios

The Mr. Sunday Collection

Directed, not generated
Buenos Aires · 2026
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The Mr. Sunday Collection · Nº 000 · Untitled

Start a project

Tell us what you’re making. We read everything - the good briefs get a call.

01 - The project
What are you making? (pick all that fit)
Category
Budget (USD)
Timeline
02 - The brief
What are you making? References welcome.
03 - You
Name *
Brand / company
Email *
Instagram or website
Directed, not generated. · Buenos Aires · francisco@mrsundaystudios.com
Brief received

Let’s find a time.

This one sounds like us. Pick a slot and we’ll talk it through - bring references.

Book a call →
We’ll also reply by email.
Thanks for the brief

We might not be the right fit for this one.

At this stage we take on a small number of projects above a certain scope. We’ve kept your note - if something aligns, we’ll reach out.

Follow @mrsundaystudios
Mr. Sunday Studios
The Mr. Sunday Collection · Liner notes

We live in the age of infinite content
and scarce direction.

Anyone can generate an image now. Almost no one can direct one. Mr. Sunday Studios exists because brands with taste deserve content with taste - we’re not an image factory, we’re a creative direction studio that uses AI the way a photographer uses a camera or a director uses a lens. The instrument is new. The eye is not.

Est. 2026Buenos AiresArtificially craftedDirected, not generated
AI is our instrument.
Taste is our product.

Every frame that leaves this studio was thought through, directed, lit, composed and graded by a human with an eye. The machine executes - we decide. We work like it’s Sunday: unhurried, intentional, with the right light. We don’t deliver content. We deliver a point of view.

The director
Choose your director
Cargando…
P1Default
Sunday Morning

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Behind Mr. Sunday is me, Francisco Buganem, a creative director from Buenos Aires with a background in photography, film production and visual communication.

Yes, the one in the robe is me. Mr. Sunday isn’t a character I made up - it’s how I work. Unhurried, with the right light, like it’s always Sunday morning. The best work doesn’t come from rushing - it comes when you take the time to really look.

That’s where the name comes from. Mr. is the character - a director with a name but no need for a face, who knows exactly what he wants. Sunday is the mood - golden light, no alarm. Studios is the proof there’s real production behind the persona.

The method
01
Concept

Every project starts with an idea, not a prompt.

02
Direction

We cast the light, the framing, the mood, the story.

03
Generation

The tools execute the brief - under direction, never on their own.

04
Post

Grain, grade, retouch. The human hand goes back in.

05
Delivery

A point of view - not a folder of files.

What we believe
  • Concept first. Always.
  • Quality over quantity - three impeccable frames beat twenty mediocre ones.
  • Transparent about AI. We don’t hide it, we’re not ashamed of it, and we don’t sell it as magic. It’s a tool. We’re the directors.
Who it’s for

For brands with visual taste - the ones that care how every piece looks as much as what they sell. Fashion, beauty, automotive heritage, hospitality, culture. We don't work with whoever wants "fast and cheap content" - we work with whoever wants direction, a point of view, and an image that actually communicates.

FashionBeautyAutomotiveHeritageLifestyleCulture
Have something worth directing?
Mr. Sunday Studios · Buenos Aires · Directed, not generated · francisco@mrsundaystudios.com